A bibliometric analysis of the product line design problem

In the product design problem, firms aim to find suitable configurations of product attributes with the objective of increasing their participation in the marketplace. This problem belongs to the field of quantitative marketing and is considered a NP-Hard problem, due to its wide search space for an...

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Main Authors: Romero-Serrano, Alma Montserrat, Ahumada-Valenzuela, Omar, Leyva-Lopez, Juan Carlos, Velazquez-Cazares, Marlenne Gisela
格式: Online
语言:eng
出版: Unidad Editorial UPTC 2021
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在线阅读:https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/11411