A bibliometric analysis of the product line design problem
In the product design problem, firms aim to find suitable configurations of product attributes with the objective of increasing their participation in the marketplace. This problem belongs to the field of quantitative marketing and is considered a NP-Hard problem, due to its wide search space for an...
| Main Authors: | , , , |
|---|---|
| Format: | Online |
| Language: | eng |
| Published: |
Unidad Editorial UPTC
2021
|
| Subjects: | |
| Online Access: | https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/11411 |
