A bibliometric analysis of the product line design problem

In the product design problem, firms aim to find suitable configurations of product attributes with the objective of increasing their participation in the marketplace. This problem belongs to the field of quantitative marketing and is considered a NP-Hard problem, due to its wide search space for an...

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Podrobná bibliografie
Hlavní autoři: Romero-Serrano, Alma Montserrat, Ahumada-Valenzuela, Omar, Leyva-Lopez, Juan Carlos, Velazquez-Cazares, Marlenne Gisela
Médium: Online
Jazyk:eng
Vydáno: Unidad Editorial UPTC 2021
Témata:
On-line přístup:https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/11411