Marketing strategies for Colombian artisans in international markets

The objective of this article is to propose alternatives for the marketing of products from the Colombian handicraft sector in international markets by identifying the Colombian handicraft sector and its participation in those markets. This preliminary study will allow strategies that would enhance...

תיאור מלא

מידע ביבליוגרפי

Main Authors:	Benavides, Laura Alejandra, Redondo, Andrea Carolina
פורמט:	Online
שפה:	spa
יצא לאור:	Uptc 2021
נושאים:	handicrafts marketing distribution Artesanías comercialización distribución artesanatos comercialização distribuição
גישה מקוונת:	https://revistas.uptc.edu.co/index.php/semilleros_investigacion/article/view/11899