Marketing strategies for Colombian artisans in international markets

The objective of this article is to propose alternatives for the marketing of products from the Colombian handicraft sector in international markets by identifying the Colombian handicraft sector and its participation in those markets. This preliminary study will allow strategies that would enhance...

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Bibliografiska uppgifter
Huvudupphovsmän: Benavides, Laura Alejandra, Redondo, Andrea Carolina
Materialtyp: Online
Språk:spa
Publicerad: Uptc 2021
Ämnen:
Länkar:https://revistas.uptc.edu.co/index.php/semilleros_investigacion/article/view/11899