Marketing strategies for Colombian artisans in international markets

The objective of this article is to propose alternatives for the marketing of products from the Colombian handicraft sector in international markets by identifying the Colombian handicraft sector and its participation in those markets. This preliminary study will allow strategies that would enhance...

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Những tác giả chính:	Benavides, Laura Alejandra, Redondo, Andrea Carolina
Định dạng:	Online
Ngôn ngữ:	spa
Được phát hành:	Uptc 2021
Những chủ đề:	handicrafts marketing distribution Artesanías comercialización distribución artesanatos comercialização distribuição
Truy cập trực tuyến:	https://revistas.uptc.edu.co/index.php/semilleros_investigacion/article/view/11899