Sustainable marketing: A bibliometric study
The purpose of this bibliometric study is to investigate the state of the art in the subject of sustainable marketing in the scientific search engines Scopus and Web of Science. A literature search was carried out in the aforementioned search engines. The applied methodology was the bibliometric tec...
| Main Authors: | , |
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| Format: | Online |
| Language: | spa |
| Published: |
Unidad Editorial UPTC
2021
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| Subjects: | |
| Online Access: | https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/12452 |
