Sustainable marketing: A bibliometric study
The purpose of this bibliometric study is to investigate the state of the art in the subject of sustainable marketing in the scientific search engines Scopus and Web of Science. A literature search was carried out in the aforementioned search engines. The applied methodology was the bibliometric tec...
Autors principals: | Lara Félix, Jesús Humberto, Mejía Trejo, Juan |
---|---|
Format: | Online |
Idioma: | spa |
Publicat: |
Unidad Editorial UPTC
2021
|
Matèries: | |
Accés en línia: | https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/12452 |
- Ítems similars
-
A Bibliometric Review of the Literature on Social Innovation
per: Cruz-Cabrera, Blasa Celerina, et al.
Publicat: (2022) -
Transportation in Green Logistics: A Bibliometric Analysis
per: Palermo García, Bersi, et al.
Publicat: (2023) -
Bibliometric Study of the Innovation and Marketing of Services in the Restaurant Industry
per: Monroy Ceseña, Mauro Alejandro
Publicat: (2022) -
Financial Education: Origin, analysis and evolution of scientific contributions using bibliometric techniques in the Web of Science
per: Lamadrid Bazán, Jorge E., et al.
Publicat: (2021) -
Social Entrepreneurship and Social Innovation: A Bibliometric Analysis
per: Valadez-Solana, Brenda Dennís, et al.
Publicat: (2023)