Sustainable marketing: A bibliometric study
The purpose of this bibliometric study is to investigate the state of the art in the subject of sustainable marketing in the scientific search engines Scopus and Web of Science. A literature search was carried out in the aforementioned search engines. The applied methodology was the bibliometric tec...
Những tác giả chính: | Lara Félix, Jesús Humberto, Mejía Trejo, Juan |
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Định dạng: | Online |
Ngôn ngữ: | spa |
Được phát hành: |
Unidad Editorial UPTC
2021
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Những chủ đề: | |
Truy cập trực tuyến: | https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/12452 |
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