Fintech and the Economic Crisis Caused by COVID-19

This paper aims to analyze the opportunities of fintech in the face of the economic crisis generated by COVID-19, which has had a great impact on companies and on the lives of people who have been forced to reinvent their work, consumption habits and their interaction with the environment in order t...

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Main Authors: Amaya Medina, Will Yhonatan, Moreno Sánchez, Deisy, Nova Rodríguez , Vladimir
Format: Online
Language:spa
Published: Universidad Pedagógica y Tecnológica de Colombia 2023
Subjects:
Online Access:https://revistas.uptc.edu.co/index.php/cenes/article/view/14220
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author Amaya Medina, Will Yhonatan
Moreno Sánchez, Deisy
Nova Rodríguez , Vladimir
author_facet Amaya Medina, Will Yhonatan
Moreno Sánchez, Deisy
Nova Rodríguez , Vladimir
author_sort Amaya Medina, Will Yhonatan
collection OJS
description This paper aims to analyze the opportunities of fintech in the face of the economic crisis generated by COVID-19, which has had a great impact on companies and on the lives of people who have been forced to reinvent their work, consumption habits and their interaction with the environment in order to sustain themselves in an increasingly competitive market that affect their lifestyle. It is essential to bear in mind that the traditional system and the government have made efforts to maintain the country's economic stability, but the results have not been very satisfactory. Therefore, a triangular-type exploratory research is carried out from the qualitative and quantitative aspects, through the application of information collection instruments, identifying financial, organizational and strategic of the SMEs in the city of Bogotá, that reported their financial statements with cutoff to December 2021 to the Superintendency of Corporations. Finally, it is evident the opportunity for fintech to do disruptive technological innovation for the development of financial products through connectivity from mobile devices for personal use that allow monitoring, electronic commerce, transaction systems, financing, decision-making models and optimization of financial processes at a low cost, which makes it possible to open a range of multiple opportunities for SMEs that seek greater participation and competitiveness where they can offer their products and services in an efficient, agile, comfortable and reliable way.  
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spelling oai:oai.revistas.uptc.edu.co:article-142202024-03-20T21:54:04Z Fintech and the Economic Crisis Caused by COVID-19 La fintech y la crisis económica provocada por el COVID-19 Amaya Medina, Will Yhonatan Moreno Sánchez, Deisy Nova Rodríguez , Vladimir mercado financiero innovación tecnología administración financiera crisis económica comercio electrónico financiación oportunidad gobierno pequeña empresa financial market innovation technology financial management economic crisis electronic commerce financing government small business This paper aims to analyze the opportunities of fintech in the face of the economic crisis generated by COVID-19, which has had a great impact on companies and on the lives of people who have been forced to reinvent their work, consumption habits and their interaction with the environment in order to sustain themselves in an increasingly competitive market that affect their lifestyle. It is essential to bear in mind that the traditional system and the government have made efforts to maintain the country's economic stability, but the results have not been very satisfactory. Therefore, a triangular-type exploratory research is carried out from the qualitative and quantitative aspects, through the application of information collection instruments, identifying financial, organizational and strategic of the SMEs in the city of Bogotá, that reported their financial statements with cutoff to December 2021 to the Superintendency of Corporations. Finally, it is evident the opportunity for fintech to do disruptive technological innovation for the development of financial products through connectivity from mobile devices for personal use that allow monitoring, electronic commerce, transaction systems, financing, decision-making models and optimization of financial processes at a low cost, which makes it possible to open a range of multiple opportunities for SMEs that seek greater participation and competitiveness where they can offer their products and services in an efficient, agile, comfortable and reliable way.   El presente artículo tiene como finalidad analizar las oportunidades de la fintech frente a la crisis económica generada por el COVID-19, la cual ha tenido un gran impacto en las empresas y la vida de las personas que se han visto obligadas a reinventar su trabajo, hábitos de consumo e interacción con el entorno para sostenerse en un mercado cada vez más competitivo que afecta su estilo de vida. Es fundamental tener en cuenta que el sistema tradicional y el gobierno han realizado esfuerzos por mantener la estabilidad económica del país, pero los resultados no han sido muy satisfactorios. Por ello, se lleva a cabo una investigación exploratoria de tipo triangular desde lo cualitativo y cuantitativo, mediante la aplicación de instrumentos de recolección de información, que identifica factores financieros, organizacionales y estratégicos de las pymes en la ciudad de Bogotá, que reportaron sus estados financieros con corte a diciembre 2021 a la Superintendencia de Sociedades. Por último, se evidencia la oportunidad que tienen las fintech de hacer innovación tecnológica disruptiva para el desarrollo de productos financieros por medio de la conectividad desde dispositivos móviles de uso personal que permitan el monitoreo, el comercio electrónico, sistemas de transacciones, de financiación, modelos de toma de decisiones y optimización de procesos financieros a un bajo costo, lo que posibilita abrir un abanico de  múltiples oportunidades para las pymes que buscan mayor participación y competitividad, donde puedan ofertar sus productos y servicios de forma  eficiente, ágil, cómoda y confiable. Universidad Pedagógica y Tecnológica de Colombia 2023-03-23 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Peer reviewed Article TEXT, Image application/pdf text/xml https://revistas.uptc.edu.co/index.php/cenes/article/view/14220 10.19053/01203053.v42.n75.2023.14220 Apuntes del Cenes; Vol. 42 No. 75 (2023); 199-236 Apuntes del Cenes; Vol. 42 Núm. 75 (2023); 199-236 2256-5779 0120-3053 spa https://revistas.uptc.edu.co/index.php/cenes/article/view/14220/12739 https://revistas.uptc.edu.co/index.php/cenes/article/view/14220/13863 Copyright (c) 2023 Will Amaya, Deisy Moreno Sánchez , Vladimir Nova Rodríguez http://creativecommons.org/licenses/by-nc-sa/4.0
spellingShingle mercado financiero
innovación
tecnología
administración financiera
crisis económica
comercio electrónico
financiación
oportunidad
gobierno
pequeña empresa
financial market
innovation
technology
financial management
economic crisis
electronic commerce
financing
government
small business
Amaya Medina, Will Yhonatan
Moreno Sánchez, Deisy
Nova Rodríguez , Vladimir
Fintech and the Economic Crisis Caused by COVID-19
title Fintech and the Economic Crisis Caused by COVID-19
title_alt La fintech y la crisis económica provocada por el COVID-19
title_full Fintech and the Economic Crisis Caused by COVID-19
title_fullStr Fintech and the Economic Crisis Caused by COVID-19
title_full_unstemmed Fintech and the Economic Crisis Caused by COVID-19
title_short Fintech and the Economic Crisis Caused by COVID-19
title_sort fintech and the economic crisis caused by covid 19
topic mercado financiero
innovación
tecnología
administración financiera
crisis económica
comercio electrónico
financiación
oportunidad
gobierno
pequeña empresa
financial market
innovation
technology
financial management
economic crisis
electronic commerce
financing
government
small business
topic_facet mercado financiero
innovación
tecnología
administración financiera
crisis económica
comercio electrónico
financiación
oportunidad
gobierno
pequeña empresa
financial market
innovation
technology
financial management
economic crisis
electronic commerce
financing
government
small business
url https://revistas.uptc.edu.co/index.php/cenes/article/view/14220
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