Bibliometric Study of the Innovation and Marketing of Services in the Restaurant Industry

The main objective of this research is to establish the most important advances and research related to the discipline of innovation and service marketing through scientific production within the restaurant industry through a bibliometric study of the literature in which related the incidence of the...

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Detalhes bibliográficos

Autor principal:	Monroy Ceseña, Mauro Alejandro
Formato:	Online
Idioma:	spa
Publicado em:	Unidad Editorial UPTC 2022
Assuntos:	marketing services innovation satisfaction perceptions mercadotecnia servicios innovación satisfacción percepciones
Acesso em linha:	https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/14317