Strategic management across enterprise functions: an international competiveness pespective
Internationalization is a real chance of growth, or at least an important survival strategy in a globalized, highly competitive and changing market. This document describes strategic management across enterprise functions- technical, commercial, financial, accounting, security and management- as a r...
| Main Authors: | , , |
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| Format: | Online |
| Language: | spa |
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Universidad Pedagógica y Tecnológica de Colombia
2013
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| Subjects: | |
| Online Access: | https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/2607 |
| _version_ | 1801705981231497216 |
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| author | Zapata, Luis Fernando Bustamante Pérez, Isabel Amalia Porto Taboada, Fernando Hernández |
| author_facet | Zapata, Luis Fernando Bustamante Pérez, Isabel Amalia Porto Taboada, Fernando Hernández |
| author_sort | Zapata, Luis Fernando Bustamante |
| collection | OJS |
| description | Internationalization is a real chance of growth, or at least an important survival strategy in a globalized, highly competitive and changing market. This document describes strategic management across enterprise functions- technical, commercial, financial, accounting, security and management- as a required action for international competitiveness. We followed the analytical method listing he demands of a globalized market that transform every enterprise area. Then we propose some of the possible applicable strategies for each of pressure in order to acquire international competitiveness. Based on theoretical references, it is established that strategic management across enterprise functions eases organizational internationalization. It is necessary to further debate on applicable strategies from a managerial perspective. |
| format | Online |
| id | oai:oai.revistas.uptc.edu.co:article-2607 |
| institution | Revista de Investigación, Desarrollo e Innovación (RIDI) |
| language | spa |
| publishDate | 2013 |
| publisher | Universidad Pedagógica y Tecnológica de Colombia |
| record_format | ojs |
| spelling | oai:oai.revistas.uptc.edu.co:article-26072018-07-10T20:53:56Z Strategic management across enterprise functions: an international competiveness pespective Gestión estratégica de las áreas funcionales de la empresa: una perspectiva competitiva internacional Zapata, Luis Fernando Bustamante Pérez, Isabel Amalia Porto Taboada, Fernando Hernández strategic management international competitiveness internationalization enterprise functions. gestión estratégica competitividad internacional internacionalización áreas funcionales de la empresa. Internationalization is a real chance of growth, or at least an important survival strategy in a globalized, highly competitive and changing market. This document describes strategic management across enterprise functions- technical, commercial, financial, accounting, security and management- as a required action for international competitiveness. We followed the analytical method listing he demands of a globalized market that transform every enterprise area. Then we propose some of the possible applicable strategies for each of pressure in order to acquire international competitiveness. Based on theoretical references, it is established that strategic management across enterprise functions eases organizational internationalization. It is necessary to further debate on applicable strategies from a managerial perspective. La internacionalización de las organizaciones aparece como una posibilidad de crecimiento empresarial o por lo menos una estratagema para la supervivencia en el mundo globalizado, altamente competitivo y sujeto a continuos y complejos cambios. El propósito de este documento es describir la gestión estratégica de las áreas funcionales de la empresa -técnica, comercial, financiera, contable, de seguridad y administrativa- como requisito para la competitividad internacional. Para hacerlo, se recurre al método analítico - sintético enunciando las presiones del entorno global que transforman las áreas funcionales de la empresa. Luego se plantean algunas de las posibles estrategias aplicables en cada área que facilitan la competitividad internacional de las organizaciones. Con base en los referentes teóricos se concluye que la gestión estratégica de las áreas de la empresa es una de las múltiples formas de desarrollar capacidades que faciliten la internacionalización organizacional. Es necesario ampliar el debate para continuamente completar las estrategias aplicables desde una perspectiva gerencial. Universidad Pedagógica y Tecnológica de Colombia 2013-08-15 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/2607 10.19053/20278306.2607 Revista de Investigación, Desarrollo e Innovación; Vol. 4 No. 1 (2013): July-December; 56-68 Revista de Investigación, Desarrollo e Innovación; Vol. 4 Núm. 1 (2013): Julio-Diciembre; 56-68 2389-9417 2027-8306 spa https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/2607/2423 Derechos de autor 2013 REVISTA DE INVESTIGACIÓN DESARROLLO E INNOVACIÓN |
| spellingShingle | strategic management international competitiveness internationalization enterprise functions. gestión estratégica competitividad internacional internacionalización áreas funcionales de la empresa. Zapata, Luis Fernando Bustamante Pérez, Isabel Amalia Porto Taboada, Fernando Hernández Strategic management across enterprise functions: an international competiveness pespective |
| title | Strategic management across enterprise functions: an international competiveness pespective |
| title_alt | Gestión estratégica de las áreas funcionales de la empresa: una perspectiva competitiva internacional |
| title_full | Strategic management across enterprise functions: an international competiveness pespective |
| title_fullStr | Strategic management across enterprise functions: an international competiveness pespective |
| title_full_unstemmed | Strategic management across enterprise functions: an international competiveness pespective |
| title_short | Strategic management across enterprise functions: an international competiveness pespective |
| title_sort | strategic management across enterprise functions an international competiveness pespective |
| topic | strategic management international competitiveness internationalization enterprise functions. gestión estratégica competitividad internacional internacionalización áreas funcionales de la empresa. |
| topic_facet | strategic management international competitiveness internationalization enterprise functions. gestión estratégica competitividad internacional internacionalización áreas funcionales de la empresa. |
| url | https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/2607 |
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