Strategic management across enterprise functions: an international competiveness pespective

Internationalization is a real chance of growth, or at least an important survival strategy in a globalized, highly competitive and changing market. This document describes strategic management across enterprise functions- technical, commercial, financial, accounting, security and management- as a r...

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Auteurs principaux:	Zapata, Luis Fernando Bustamante, Pérez, Isabel Amalia Porto, Taboada, Fernando Hernández
Format:	Online
Langue:	spa
Publié:	Universidad Pedagógica y Tecnológica de Colombia 2013
Sujets:	strategic management international competitiveness internationalization enterprise functions. gestión estratégica competitividad internacional internacionalización áreas funcionales de la empresa.
Accès en ligne:	https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/2607