Repositioning of the Barrio del Artista to increase its cultural-artistic value in Puebla, Mexico
The main aim of the current study was to identify the correlation of the Barrio del Artista repositioning to enhance its artistic and cultural value in Puebla city, Mexico. The research was conducted within a marketing focus. The presented results correspond to an empirical research on the repositio...
Main Authors: | Acle-Mena, Ramón Sebastián, Villalobos-Abrego, Carolina, Herrera-López, Beatriz |
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Format: | Online |
Language: | spa |
Published: |
Universidad Pedagógica y Tecnológica de Colombia
2016
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Subjects: | |
Online Access: | https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/4601 |
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