Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines

El Gráfico (1910-1941) and Cromos (1916-present day) were two widely recognized Colombian magazines of the first decades of the XX c. The objective of both of these publications was the (real and imaginary) configuration of a wide reading public that would consolidate the editorial industry; a possi...

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Main Author: Marín Colorado, Paula Andrea
Format: Online
Language:spa
eng
Published: Universidad Pedagógica y Tecnológica de Colombia 2016
Subjects:
Online Access:https://revistas.uptc.edu.co/index.php/historia_memoria/article/view/5204
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author Marín Colorado, Paula Andrea
author_facet Marín Colorado, Paula Andrea
author_sort Marín Colorado, Paula Andrea
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description El Gráfico (1910-1941) and Cromos (1916-present day) were two widely recognized Colombian magazines of the first decades of the XX c. The objective of both of these publications was the (real and imaginary) configuration of a wide reading public that would consolidate the editorial industry; a possible reason for the inclusion of literature as a comercial Enterprise in these publications. This study will examine the configuration of the reader, as part of the editorial project of both magazines, and the reading (and consumer) practices evident in aspects such as advertising and the writing forms included, such as chronicles, short stories and literary criticism.
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spelling oai:oai.revistas.uptc.edu.co:article-52042023-11-28T22:01:26Z Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines Diversificación del público lector en Bogotá (1910-1924). Un análisis de las revistas ilustradas El Gráfico y Cromos Diversiication du public lecteur à Bogota (1910-1924). Une analyse des revues illustrées El Gráico et Cromos Marín Colorado, Paula Andrea history of reading in Colombia Colombian press in the XX century Colombian short story advertising Historia de la lectura en Colombia prensa colombiana del siglo XX cuento colombiano publicidad Histoire de la lecture en Colombie presse colombienne du XXe siècle conte colombien publicité El Gráfico (1910-1941) and Cromos (1916-present day) were two widely recognized Colombian magazines of the first decades of the XX c. The objective of both of these publications was the (real and imaginary) configuration of a wide reading public that would consolidate the editorial industry; a possible reason for the inclusion of literature as a comercial Enterprise in these publications. This study will examine the configuration of the reader, as part of the editorial project of both magazines, and the reading (and consumer) practices evident in aspects such as advertising and the writing forms included, such as chronicles, short stories and literary criticism. El Gráfico (1910-1941) y Cromos (1916-actual) fueron dos revistas de gran reconocimiento en Colombia en las primeras décadas del siglo XX. Ambas tuvieron como objetivo la configuración (real e imaginaria) de un público lector amplio que consolidara una industria editorial, de allí que también hayan señalado la necesidad de ver la literatura como una empresa comercial. Así, pues, en este artículo se analizarán la configuración del lector, como parte del proyecto editorial de ambas revistas, y las prácticas lectoras (y de consumo) evidentes en aspectos como la publicidad y los formatos-contenidos presentes en crónicas, cuentos y críticas literarias. El Gráico (1910-1941) et Cromos (publiée depuis 1916) ont été deux revues d’une grande diffusion dans les premières décennies du XXe siècle. Toutes les deux ont eu pour but la constitution (réelle et imaginaire) d’un large public devant consolider une véritable industrie éditoriale. Cet objectif a conduit les revues à concevoir la littérature comme une entreprise commerciale. Dans cet article seront analysés l’institution du lecteur, certains aspects du projet éditorial des deux revues, ainsi que les pratiques de lecture et de consommation, repérables dans des aspects comme la publicité, les contenus des chroniques, les contes et les critiques littéraires.       Universidad Pedagógica y Tecnológica de Colombia 2016-07-01 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf text/html text/html https://revistas.uptc.edu.co/index.php/historia_memoria/article/view/5204 10.19053/20275137.5204 Historia Y Memoria; No. 13 (2016): Books, ways of reading and readers in Colombia and Latin America ; 185-214 Historia Y Memoria; Núm. 13 (2016): Julio-Diciembre 2016. Libros, lecturas y lectores en Colombia y América latina ; 185-214 Historia Y Memoria; No 13 (2016): Livres, lectures, lecteurs en Colombie et Amérique latine; 185-214 2322-777X 2027-5137 spa eng https://revistas.uptc.edu.co/index.php/historia_memoria/article/view/5204/4376 https://revistas.uptc.edu.co/index.php/historia_memoria/article/view/5204/5257 https://revistas.uptc.edu.co/index.php/historia_memoria/article/view/5204/5495 Derechos de autor 2016 Historia Y MEMORIA
spellingShingle history of reading in Colombia
Colombian press in the XX century
Colombian short story
advertising
Historia de la lectura en Colombia
prensa colombiana del siglo XX
cuento colombiano
publicidad
Histoire de la lecture en Colombie
presse colombienne du XXe siècle
conte colombien
publicité
Marín Colorado, Paula Andrea
Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines
title Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines
title_alt Diversificación del público lector en Bogotá (1910-1924). Un análisis de las revistas ilustradas El Gráfico y Cromos
Diversiication du public lecteur à Bogota (1910-1924). Une analyse des revues illustrées El Gráico et Cromos
title_full Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines
title_fullStr Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines
title_full_unstemmed Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines
title_short Diversification of the Public Reader in Bogotá (1910- 1924). An Analysis of El Gráfico and Cromos Illustrated Magazines
title_sort diversification of the public reader in bogota 1910 1924 an analysis of el grafico and cromos illustrated magazines
topic history of reading in Colombia
Colombian press in the XX century
Colombian short story
advertising
Historia de la lectura en Colombia
prensa colombiana del siglo XX
cuento colombiano
publicidad
Histoire de la lecture en Colombie
presse colombienne du XXe siècle
conte colombien
publicité
topic_facet history of reading in Colombia
Colombian press in the XX century
Colombian short story
advertising
Historia de la lectura en Colombia
prensa colombiana del siglo XX
cuento colombiano
publicidad
Histoire de la lecture en Colombie
presse colombienne du XXe siècle
conte colombien
publicité
url https://revistas.uptc.edu.co/index.php/historia_memoria/article/view/5204
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