Integration of knowledge in restaurants through multicriteria analysis for decision making

Abstract Knowledge is an intangible good of the organization that generates innovation, competitive advantage and efficiency, which is why necessary its permanent management and measurement supported with tools such as multicriteria analysis for decision making. In the restaurant companies...

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Main Authors: León Santiesteban, Martín, Larrañaga Núñez, Ana María
Format: Online
Language:spa
Published: Unidad Editorial UPTC 2020
Subjects:
Online Access:https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/9005
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author León Santiesteban, Martín
Larrañaga Núñez, Ana María
author_facet León Santiesteban, Martín
Larrañaga Núñez, Ana María
author_sort León Santiesteban, Martín
collection OJS
description Abstract Knowledge is an intangible good of the organization that generates innovation, competitive advantage and efficiency, which is why necessary its permanent management and measurement supported with tools such as multicriteria analysis for decision making. In the restaurant companies located in the tourist destination of Mazatlan, Sinaloa, Mexico, innovation activities were carried out that integrate knowledge by free access sources, purchase and cooperation and that include a series of categories, so the objective is to identify the decision alternative for the integration of knowledge through a multi-attribute method in process innovation. The method used is the simple additive weighting approach, which through the case study led to the selection of alternatives, to the calculus of the performance matrix and the ranking of alternatives. In the findings, an order was made, and three restaurants stand out that better achieved the integration of knowledge and technology of the global result and in the individual the tendency to use sources of free access. In conclusion, since it is difficult to imitate process innovation, it is relevant to study the knowledge decision alternatives and identify the management of this intangible resource in companies to differentiate in a growing market. Keywords: Knowledge, management, multicriteria analysis for decision making, restaurant. JEL Codes: I210, M100, C6, Z300 Received: 27/02/2019. Accepted: 28/04/2020.  Published: 24/05/2020
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spelling oai:oai.revistas.uptc.edu.co:article-90052024-04-24T20:30:13Z Integration of knowledge in restaurants through multicriteria analysis for decision making Integración de conocimiento en restaurantes mediante el análisis multicriterio para la toma de decisiones León Santiesteban, Martín Larrañaga Núñez, Ana María Knowledge management multicriteria analysis for decision making restaurant Conocimiento gestión análisis multicriterio para la toma de decisiones restaurante Abstract Knowledge is an intangible good of the organization that generates innovation, competitive advantage and efficiency, which is why necessary its permanent management and measurement supported with tools such as multicriteria analysis for decision making. In the restaurant companies located in the tourist destination of Mazatlan, Sinaloa, Mexico, innovation activities were carried out that integrate knowledge by free access sources, purchase and cooperation and that include a series of categories, so the objective is to identify the decision alternative for the integration of knowledge through a multi-attribute method in process innovation. The method used is the simple additive weighting approach, which through the case study led to the selection of alternatives, to the calculus of the performance matrix and the ranking of alternatives. In the findings, an order was made, and three restaurants stand out that better achieved the integration of knowledge and technology of the global result and in the individual the tendency to use sources of free access. In conclusion, since it is difficult to imitate process innovation, it is relevant to study the knowledge decision alternatives and identify the management of this intangible resource in companies to differentiate in a growing market. Keywords: Knowledge, management, multicriteria analysis for decision making, restaurant. JEL Codes: I210, M100, C6, Z300 Received: 27/02/2019. Accepted: 28/04/2020.  Published: 24/05/2020 El conocimiento es un bien intangible de la organización que genera innovación, ventaja competitiva y eficacia, por lo que es necesaria su gestión permanente y medición apoyada con herramientas como el análisis multicriterio para la toma de decisiones. En las empresas restauranteras ubicadas en el destino turístico de Mazatlán, Sinaloa, México, se realizan actividades de innovación que integran conocimiento por fuentes de libre acceso, compra y cooperación y que incluyen una serie de categorías, por lo que el objetivo es identificar la alternativa de decisión para la integración de conocimiento mediante un método multiatributo en la innovación de procesos. El método utilizado es el enfoque de ponderación aditiva simple que a través del estudio de caso llevó a la selección, al cálculo de la matriz de desempeño y al ranking de alternativas. En los hallazgos se realizó un ordenamiento y destacan tres restaurantes que mejor lograron la integración de conocimiento y tecnología del resultado global y en lo individual la tendencia al uso de fuentes de libre acceso. En conclusión, al ser difícil de imitar la innovación de procesos es relevante estudiar las alternativas de decisión de conocimiento e identificar la gestión de este recurso intangible en las empresas para diferenciarse en un mercado en crecimiento. Palabras clave: Conocimiento, gestión, análisis multicriterio para la toma de decisiones, restaurante Códigos JEL: I210, M100, C6, Z300 Recibido: 27/02/2019. Aceptado: 28/04/2020.  Publicado: 24/05/2020 Unidad Editorial UPTC 2020-05-22 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/9005 10.19053/01211048.9005 Inquietud Empresarial; Vol. 19 No. 2 (2019): Inquietud Empresarial 19 (2) July-December 2019; 25-38 Inquietud Empresarial; Vol. 19 Núm. 2 (2019): Inquietud Empresarial 19 (2) Julio-Diciembre 2019; 25-38 0121-1048 spa https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/9005/9302 Derechos de autor 2020 Martín León Santiesteban, Ana María Larrañaga Núñez http://creativecommons.org/licenses/by-nc/4.0
spellingShingle Knowledge
management
multicriteria analysis for decision making
restaurant
Conocimiento
gestión
análisis multicriterio para la toma de decisiones
restaurante
León Santiesteban, Martín
Larrañaga Núñez, Ana María
Integration of knowledge in restaurants through multicriteria analysis for decision making
title Integration of knowledge in restaurants through multicriteria analysis for decision making
title_alt Integración de conocimiento en restaurantes mediante el análisis multicriterio para la toma de decisiones
title_full Integration of knowledge in restaurants through multicriteria analysis for decision making
title_fullStr Integration of knowledge in restaurants through multicriteria analysis for decision making
title_full_unstemmed Integration of knowledge in restaurants through multicriteria analysis for decision making
title_short Integration of knowledge in restaurants through multicriteria analysis for decision making
title_sort integration of knowledge in restaurants through multicriteria analysis for decision making
topic Knowledge
management
multicriteria analysis for decision making
restaurant
Conocimiento
gestión
análisis multicriterio para la toma de decisiones
restaurante
topic_facet Knowledge
management
multicriteria analysis for decision making
restaurant
Conocimiento
gestión
análisis multicriterio para la toma de decisiones
restaurante
url https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/9005
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