Corporate strategy in multinational environments: Carvajal S.A. case

This case allows a deeper understanding of corporate strategies in multinational environments, through the study of the Colombian company CarvajalS.A., which reflects a harmony between what we want to become and what it is. Thus, their strategy has enabled it to make better competitive position. By...

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Bibliographic Details
Main Author: González Calixto, Mónica Bibiana
Format: Online
Language:spa
Published: Universidad Pedagógica y Tecnológica de Colombia 2011
Subjects:
Online Access:https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/1309