Analysis and Evaluation of International Natural Honey Markets
The research aims to classify the countries to guide the internationalization of natural honey producers in Colombia by applying the matrix of attractiveness and competitiveness, since the current market demands from companies actions that generate competitive advantages to face the growing internat...
Main Authors: | Castro Fajardo, Hermes, Otálora Gómez, Lina María, Chavarro Miranda, Fernando |
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Format: | Online |
Language: | spa |
Published: |
Universidad Pedagógica y Tecnológica de Colombia
2022
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Subjects: | |
Online Access: | https://revistas.uptc.edu.co/index.php/cenes/article/view/14129 |
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