Strategic determinants of market orientation since the pandemic: a scoping review
A scoping review is presented whose objective is to analyze the strategic determinants of the concept of market orientation from the beginning of the Covid-19 pandemic. 60 specialized articles were taken as reference, published in databases such as Scielo, Dialnet, Scopus and repositories of indexed...
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| Main Authors: | , |
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| Format: | Online |
| Language: | spa |
| Published: |
Universidad Pedagógica y Tecnológica de Colombia
2023
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| Subjects: | |
| Online Access: | https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/16066 |
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