Validation of a questionary for measuring corbicular pollen consumer preferences via structural equations models
Boyacá is one of the main bee pollen (or corbicular pollen) producers in Colombia. However, pollen consumer preferences in this region are unknown; therefore, there is no background to develop marketing strategies aiming at profiting beekeepers and consumers. This study presents the design and stati...
| Main Authors: | , , , |
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| Format: | Online |
| Language: | eng |
| Published: |
Universidad Pedagógica y Tecnológica de Colombia
2023
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| Subjects: | |
| Online Access: | https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/16839 |
