Repositioning of the Barrio del Artista to increase its cultural-artistic value in Puebla, Mexico

The main aim of the current study was to identify the correlation of the Barrio del Artista repositioning to enhance its artistic and cultural value in Puebla city, Mexico. The research was conducted within a marketing focus. The presented results correspond to an empirical research on the repositio...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής

Κύριοι συγγραφείς:	Acle-Mena, Ramón Sebastián, Villalobos-Abrego, Carolina, Herrera-López, Beatriz
Μορφή:	Online
Γλώσσα:	spa
Έκδοση:	Universidad Pedagógica y Tecnológica de Colombia 2016
Θέματα:	marketing positioning Barrio del Artista mercadotecnia posicionamiento Barrio del Artista.
Διαθέσιμο Online:	https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/4601