Banana Exports as a Rural Development Strategy in Colombia

This article seeks to identify opportunities in the international markets for fresh and processed Colombian plantain, from the analysis of the information obtained from secondary sources in which the consumption variables, production statistics, exports and imports, regulations, restrictions and tec...

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Main Authors: Carvajal-García, Marcela, Zuluaga-Arango, Paula, Ocampo-López, Olga Lucía, Duque-Gómez, Daniela
Format: Online
Language:spa
Published: Universidad Pedagógica y Tecnológica de Colombia 2019
Subjects:
Online Access:https://revistas.uptc.edu.co/index.php/cenes/article/view/8383
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author Carvajal-García, Marcela
Zuluaga-Arango, Paula
Ocampo-López, Olga Lucía
Duque-Gómez, Daniela
author_facet Carvajal-García, Marcela
Zuluaga-Arango, Paula
Ocampo-López, Olga Lucía
Duque-Gómez, Daniela
author_sort Carvajal-García, Marcela
collection OJS
description This article seeks to identify opportunities in the international markets for fresh and processed Colombian plantain, from the analysis of the information obtained from secondary sources in which the consumption variables, production statistics, exports and imports, regulations, restrictions and technical requirements are analyzed for the period 2013-2017, to which the classification criteria of the Uppsala and Vernon models are applied. We identify products with higher demand and the countries with higher probability of access, as a proposal for their incorporation into the competitive strategy for plantain producers and companies in Colombia. The study concludes that the fresh and processed products such as frozen plantain, chips and plantain flour present a significant demand, which can be marketed with better results in the US and European markets.  
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spelling oai:oai.revistas.uptc.edu.co:article-83832022-06-17T21:35:17Z Banana Exports as a Rural Development Strategy in Colombia Las exportaciones de plátano como una estrategia de desarrollo rural en Colombia Carvajal-García, Marcela Zuluaga-Arango, Paula Ocampo-López, Olga Lucía Duque-Gómez, Daniela Trade Policy International Trade Organizations Competitiveness Rural Development Internationalization plantain competitividad desarrollo rural internacionalización plátano política comercial This article seeks to identify opportunities in the international markets for fresh and processed Colombian plantain, from the analysis of the information obtained from secondary sources in which the consumption variables, production statistics, exports and imports, regulations, restrictions and technical requirements are analyzed for the period 2013-2017, to which the classification criteria of the Uppsala and Vernon models are applied. We identify products with higher demand and the countries with higher probability of access, as a proposal for their incorporation into the competitive strategy for plantain producers and companies in Colombia. The study concludes that the fresh and processed products such as frozen plantain, chips and plantain flour present a significant demand, which can be marketed with better results in the US and European markets.   Este artículo busca identificar oportunidades en mercados internacionales para el plátano fresco y transformado de origen colombiano, a partir del análisis de información obtenida de fuentes secundarias en el que son analizadas las variables de tendencias de consumo, estadísticas de producción, exportación e importación, normativa, restricciones y requisitos técnicos, para el periodo 2013-2017, a las cuales son aplicados los criterios de clasificación de los modelos Uppsala y Vernon. Se identifican los productos con mayor demanda y los países con superior probabilidad de acceso, como propuesta para su incorporación en la estrategia competitiva para los productores y transformadores de plátano en Colombia. El estudio concluye que el producto en fresco presenta una demanda significativa, al igual que productos transformados como plátano congelado, chips y harina de plátano, que pueden ser comercializados con mejores resultados en el mercado norteamericano y europeo.  Universidad Pedagógica y Tecnológica de Colombia 2019-08-20 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Peer reviewed Article "texto" application/pdf text/xml https://revistas.uptc.edu.co/index.php/cenes/article/view/8383 10.19053/01203053.v38.n68.2019.8383 Apuntes del Cenes; Vol. 38 No. 68 (2019); 113-148 Apuntes del Cenes; Vol. 38 Núm. 68 (2019); 113-148 2256-5779 0120-3053 spa https://revistas.uptc.edu.co/index.php/cenes/article/view/8383/8383 https://revistas.uptc.edu.co/index.php/cenes/article/view/8383/11191 Copyright (c) 2019 Marcela Carvajal-García, Paula Zuluaga-Arango, Olga Lucía Ocampo-López, Daniela Duque-Gómez http://creativecommons.org/licenses/by-nc-sa/4.0
spellingShingle Trade Policy
International Trade Organizations
Competitiveness
Rural Development
Internationalization
plantain
competitividad
desarrollo rural
internacionalización
plátano
política comercial
Carvajal-García, Marcela
Zuluaga-Arango, Paula
Ocampo-López, Olga Lucía
Duque-Gómez, Daniela
Banana Exports as a Rural Development Strategy in Colombia
title Banana Exports as a Rural Development Strategy in Colombia
title_alt Las exportaciones de plátano como una estrategia de desarrollo rural en Colombia
title_full Banana Exports as a Rural Development Strategy in Colombia
title_fullStr Banana Exports as a Rural Development Strategy in Colombia
title_full_unstemmed Banana Exports as a Rural Development Strategy in Colombia
title_short Banana Exports as a Rural Development Strategy in Colombia
title_sort banana exports as a rural development strategy in colombia
topic Trade Policy
International Trade Organizations
Competitiveness
Rural Development
Internationalization
plantain
competitividad
desarrollo rural
internacionalización
plátano
política comercial
topic_facet Trade Policy
International Trade Organizations
Competitiveness
Rural Development
Internationalization
plantain
competitividad
desarrollo rural
internacionalización
plátano
política comercial
url https://revistas.uptc.edu.co/index.php/cenes/article/view/8383
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